The free event is aimed at local entrepreneurs who want to evaluate the best business model for their company
Registration for the 3rd online webinar of the Mariana Labs Program is now open. The event is part of a series aimed at people from Mariana and the region interested in developing innovative business. The live event on YouTube is free and takes place on July 14th. After registration, participants will receive an email with information on how to join the broadcast.
Program schedule
On the 14th, at 6:00 pm, the Wylinka team will lead the third webinar named Business Models and Innovative Business Development. The meeting will have as guests Andre Luis Silva, professor of Production Engineering at UFOP and coordinator of the LABOR university extension project in entrepreneurship, and Kelson, co-founder of Valin (Vale dos Inconfidentes), responsible for promoting sustainable economic diversification in Mariana and Ouro Preto, through technology, collaboration and digital transformation. Access the platform to register:https://www.sympla.com.br/painel-modelos-de-negocio-e-desenvolvimento-de-negocios-inovadores__1255668
The Program
Developed by the Renova Foundation’s Promoting Innovation Program in conjunction with the Wylinka organization, Mariana Labs is an online business development program for generating opportunities and developing new innovative and sustainable businesses in Mariana. The idea is to also launch this project in the near future in other locations impacted by the Fundao dam collapse.
According to Gabriela Metzker, Economy and Innovation analyst at the Renova Foundation, Mariana Labs is another example of the entrepreneurship and innovation movement in the city. “The program aims to contribute to the diversification of Mariana’s economic matrix, historically dependent on the mining industry, through the generation of new businesses, new jobs and new forms of profitability for entrepreneurs and also for the municipality,” she says.
About Wylinka
Wylinka is a non-profit organization whose purpose is to mobilize and develop institutions and ecosystems for innovation and entrepreneurship, based on the promotion and transformation of knowledge.